Welcome partner!

So you're working with Geo and our product GeoService, and you're looking for some guidelines on how to use our branding the right way. Great news! Here's everything you need to know.


This is the primary GeoService Logo. Use this for all occasions.


These icons are used for buttons, favicons, app store icons. Different colours are used for different contrast applications.

Exclusion Zone

The logo and the icon’s exclusion zone is equal to half the height of the 'G' (marked as × in the diagram). This is important, spacing gives the logo a chance to stand out.

What is GeoService?

A productivity tool for a mobile workforce.

How do we fit into the world of job management?

What are we all about. What do we believe?

Lifting the veil

Improving your business starts with knowledge: who is doing what, when and how. GeoService gives you the ability to see what's going on at all times

Taking control

No more hiccups no more missed opportunities. Fix what's broken and strengthen what works.  Let your business live up to the quality of your work.

Seeing eye-to-eye.

We don't like ambiguity and we don't believe in over complicating things. It's about respecting your time.  Everything we do is direct and to-the-point.

Punching above your weight.
Like you, our company started small with the dream of making something big. Don't be afraid to go for it! We want to be the tool that takes your business to the next level.

How we communicate in a nutshell.


Only use these colours for core components or marketing 

Primary Colours.

These colours are usually used for most broad items, major headings, banners etc.

Hex Codes
Blue - #0096E6
Green - #CCCF26
Dark Grey (Cool Charcoal) - #383C46

Secondary Colours.

Supporting colours, used quite heavily.

Hex Codes
Cool Charcoal - #383C46
Steel Gray - #5C636F
Neutral Gray - #9FA1A6
Positive Green - #819D1F
Caution Orange - #CF7A26
Warning Red - #CB272Fe

Colour examples in use.

Expanded colour palette.

When colour selectors are used, we have an expanded range of colours. These are used very infrequently, and only when multiple colours must be used.

Hex Codes
Blue - #0096E6
Green - #CCCF26

 #BF8044         #3EAB75         #4357B7         #8047A9         #AB5287         #9E4B4D

Font family 

We use the Proxima Nova font family for our designs.

Background images.

Geo has a range of high-quality background images we use for banners. Should you need any of these for your marketing events, we can provide them. Here is an example of one of them.

If you have any other questions about using our digital media assets, email product@geoop.com

You can download our assets here:

For our logos and icons, be sure to use the blue version only on light backgrounds and the white logo only on dark backgrounds

Did this answer your question?